Looking to land those lucrative freelance agency gigs? Look no further! As someone who has been on both sides of the freelancer table for agency video production gigs, I can tell you that it’s just as fickle and arbitrary as you might fear. But fear not, because I’ve got five insights into landing those gigs and the guide to holding onto them once you do.
From a freelance videographer’s perspective, agency gigs can be some of the best, most lucrative jobs on the market. But from an agency’s perspective, hiring a freelancer is usually a last resort. As a result, the gigs can often be rushed or last minute, and they require someone who can dive in immediately. But together, a symbiotic partnership is definitely possible, and both parties should strive to be aware of (as well as realistic about) what a freelance videographer can and should bring to the table.
So, what are agencies looking for when hiring freelance videographers? Here are the top five things:
1. Camera(s) and Gear: Sadly, this might be what the majority of agencies ask about and look for when choosing a freelancer for a shoot. If you’re a freelancer with your own camera(s), be sure to list this in your résumé or in any communication with the agency’s representatives.
2. References and Word of Mouth: Before we get to your demo reel or samples, agencies will probably choose to work with people they’ve worked with in the past, people referred to them, or people they’ve at least heard about or met.
3. Relevant Samples (or Demo Reel): It’s helpful to have at least some sort of sample material to share with prospective new clients or agencies. If you have a portfolio that demonstrates you’ve done similar shoots to the one you’re being considered for, that will be to your advantage.
4. Reliability and Professionalism: If you’re serious about getting the top freelance agency video gigs, you must absolutely be reliable, show up early (not on time), and perform your work in a timely and professional manner.
5. Positive Attitude and Responsiveness: Agencies value positive, can-do attitudes above all else. Responsiveness might actually be the most important aspect of all. When a job need comes up, that first call is the most important.
So, there you have it! Keep these five things in mind when looking to land those lucrative freelance agency gigs. And for more industry insights and advice, check out some of these resources.
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