Get ready for the next age of digital video! With the recent introduction of affordable 6K prosumer cameras like the Blackmagic Pocket Cinema Camera 6K and the Panasonic Lumix S1H, the film and video industry is continuing to evolve at a rapid pace. But with so many new cameras and technological breakthroughs, what should filmmakers and videographers do? Should they chase the latest and greatest every six months or stick with the tried and true models that still work well? Let’s take a closer look at the trends that are re-shaping the industry and see how video professionals can adjust, invest, and keep making quality films.
One major trend is the rise of highly competitive brands. With more manufacturers in the game than ever before, big names like Canon, Sony, and Panasonic are doing their best to stay relevant in video. But with breakthroughs in spec sheets from brands like Blackmagic Design and Sharp 8K, it’s officially the wild west for camera designers big and small.
Another trend is the move towards 6K and higher resolution cameras. While 4K was just becoming the new standard, 6K cameras are already threatening to flood the market, with 8K close behind. But before making the jump to a higher resolution camera, it’s important to consider your editing, uploading, and storage workflows.
On the other hand, there’s a new class of cameras quietly sneaking in around or under the $1,000 mark. While cinema cameras can still push $6,000 or higher, these “cheaper” cameras are solid options for beginning filmmakers or those on a budget. And with new digital cameras coming out every few months, price drops and re-sale options become much more available.
Perhaps the most troubling trend is the hyper spec-focused mentality by both manufacturers and consumers. While specs are important, it’s important to remember that the camera is just a tool for applying your craft. A short film shot with a 6K camera over a full HD doesn’t guarantee success or acceptance into bigger film festivals.
In the end, it’s up to filmmakers and video professionals to decide which cameras and technologies work best for them. But with these trends re-shaping the industry, it’s important to stay informed and adaptable. For more filmmaking tips and industry insights, check out the articles linked below.